motion graphics work- advertising possibility

This is some motion graphics created by everyone in the group to try and consider and visualise how it could be advertised..



Figures

100x6 inch glow sticks - £28.99 + 6 pounds postage

1000 x 8 inch bracelets with connecters - £38.83 + 5 pounds postage

overall total - 78.82

 we got them from glow brothers and glow babe uk

julie phoned glow babe for product research too before we bought them.

Photo's

here are just some more photo's that we kept as a visual diary...

Selling our product

here are some photo's of me selling the glow sticks just outside the station i managed to sell 100 in 2hours just around the o2 near the station i then wondered further down into charlton but i managed to have a go at the selling some of glow sticks.

practice of selling the product

Me and ron did a practice run of selling our product as we will not be present on the day of the actual stall but this will help our group to get an idea of how many they could sell in a certain amount of time and still give me and Ron the experience of selling our own product.

Posters/ advertising

The brand colours are the colours of the glow sticks and are used with in our posters and logo

 Poster 1- advertising the glow sticks we decided to incorporate one of the other names in the poster " snap and let it glow" because thats all you need to do to make them glow easy, there's also showing the deals that we had 4 for £1 to try and encourage people to by 4 because it works out cheaper.

poster 2- this is pricing and examples of what you can make out of the glow sticks al though this is just an example as we hadn't worked out the pricing for each item yet so there all at a 40p example. I think the posters work and fit in with what we are selling the logo works well against black and with all the images and writing.

Branding team logo design

 these are some photo's from my sketchbook of my initial idea's for the logo i knew that it should be simple and we wanted it to represent the glow stick.

this is what we ended up with for our final logo it reflects the glow stick as our product we chose the colour blue because it stood out the most.

NEW NAMES FORTHE STALL:

Idea's:
*Snap and glow
*Let it glow
Silent light
Neon lights
Merry Neons
Merry Glow
Happy Glow

as a group we narrowed it down to 2 names Snap and Glow or Let it glow
we took a vote and LET IT GLOW came out on top so we went with that... so me and ron (branding Team) could now start on a logo and posters.